The shooter who killed PnB Rock at Roscoe’s House of Chicken & Waffles restaurant in South Los Angeles demanded jewelry and other valuables before grappling with the rapper and opening fire, the Los Angeles Police Chief Michel Moore.
Moore said Monday’s attack happened shortly after the rapper was identified online as being at the restaurant, and police are investigating whether that was what prompted the attack.
Rock, 30, whose real name was Rakim Allen, was at the restaurant with his girlfriend, who posted a geotagged photo in a since-deleted Instagram post.
He “was with his family – with his girlfriend or some kind of friend of his – and as they are there, enjoying a simple meal, [he] was brutally assaulted by an individual apparently [came] to the location after a social media post,” Moore said.
Police Captain Kelly Muniz said a suspect brandished a gun in the restaurant and demanded items from the victim. Sources told The Times that Rock was targeted for his jewelry.
Rock was shot almost immediately by the assailant during the robbery, Muniz said.
“He shot the victim and fled through the side door of a getaway car, then fled the parking lot,” she said.
Muniz said the victim was taken to hospital and pronounced dead at 1:59 p.m.
According to a law enforcement source, Los Angeles Police Department investigators are reviewing security video from inside the restaurant to identify the shooter. They are also checking surrounding businesses to see if security systems have captured footage of the attacker leaving on foot or in a vehicle.
Investigators were processing the evidence Monday evening, Muniz said. She declined to comment on what was recovered.
Rock was born on December 9, 1991 in Philadelphia. He told Paper magazine he was inspired to make music at 19 after hearing Drake’s decade-defining album, “Take Care.”
Rock’s ability to blend melodies with its rap makes it a natural candidate for the next evolution of hip-hop. He shot to national prominence with 2015’s single “Fleek,” turning Vine’s viral video into an anthem for women popping up across the country. He then collaborated with a host of artists, including Ed Sheeran and Chance the Rapper on “Cross Me.”
One of his biggest moments came alongside Atlanta rapper YFN Lucci, when the two joined forces in 2016 for the hit anthem “Everyday We Lit.” The song peaked at number 33 on the Billboard Hot 100, the highest-charting song for either artist.
“It’s like, how do you label yourself, when you’re still infusing rap into your s—?” he told Paper Magazine in 2017. “People can’t say I’m a rapper, but I don’t feel like a singer either. I don’t hit super high marks and I don’t go crazy. I can’t give you Chris Brown’s vocals. I just have good melodies.
“Selfish” reached No. 51 on the Billboard Hot 100. Rock released his latest song, “Luv Me Again,” on September 2.
Roscoe’s released a statement expressing shock at the murder at their restaurant.
“We are deeply saddened by the death of Rakim Hasheem Allen, (also known as PnB Rock), an incredible artist in LA and everywhere,” the channel said in an Instagram post. “His passing is a huge loss for all of us. Our deepest condolences, thoughts and prayers go out to the Allen family at this difficult time. The safety of our employees and guests is our top priority. We have and will continue to keep our workplace as safe as possible. »
Rock’s death comes as authorities say they are dealing with a growing trend of ‘home tracking’ robberies and other violent incidents.
In February 2020, Brooklyn rapper Pop Smoke, real name Bashar Barakah Jackson, was killed during a home invasion in the Hollywood Hills.
Authorities believe social media posts, including one of a black gift bag tagged with her address, led the attackers to her location.
The LAPD’s Southeast Community Police Station, which covers the area where Monday’s shooting took place, has recorded 34 homicides this year through Sept. 3, up from 35 during the same period last year.
The statistics also noted a 25.2% increase in robberies during this period, from 373 to 467.
Rock opened up about previous robbery attempts in Los Angeles on a Sept. 2 episode of the “Off the Record with DJ Akademiks” podcast.
The rapper said he was out with his girlfriend and daughter on Fairfax Avenue “in the middle of the pandemic” when people tried to rob him.
“Where I’m from, we like sneaky criminals,” Rock said. “IN LA…they’re bold.”
Rock and the host talked about how thefts targeting rappers seemed to be becoming more common.
“I’ve never been robbed, never in my life,” Rock said. “I will never say because I don’t like to say never. I’m not superstitious, but I haven’t been robbed.
“That’s why I feel like LA is scary, man,” Akademiks said. “It’s so daring. I see crazy videos, like they don’t even do it at night. Like at night maybe, but in broad daylight is where they really do it.
Rock said that after his older brother’s death, he changed – becoming more nervous and aware of how deadly a situation could suddenly become.
“It was just something inside me that let me know, like this is real life,” Rock said. “I have seen people die before. I met people who died…. Anyone can die.”
Some community activists expressed shock at the killing.
“I want to see the community heal. There needs to be a more overarching strategy to make it clear that taking material objects like an expensive watch isn’t worth more than a life,” said Skipp Townsend, a longtime gang responder in Los Angeles.
He said the shooter could have killed as many people in the lunch crowd.
“It happened while he was having dinner, and it’s really tragic.” said Townsend. “Arrests don’t stop the violence. Arrests don’t end families. We need to develop a long-term strategy that prevents someone from contemplating such acts.